Start with the goal.
Every project is planned around what the content has to do, then shaped by what it takes to do it well.
What should the content do?
Before we talk cameras, we talk outcomes. Most projects are one of these.
- Bring in leads from a website or ads
- Recruit the right people
- Sell a listing or a development
- Launch a product, a location or a brand
- Keep a social channel alive every month
Our planning process
Discovery call
Goal, audience, timing and where the content will run.
Creative brief
The idea, the tone and the references, agreed in writing.
Shot list and schedule
Every setup, location and person, with times.
Production
Our crew on the day, with the plan in hand.
Edit and review
Cuts delivered to an online review link; comment from your phone.
Delivery
Final files sized and captioned for each platform.
What shapes a project
These are the levers. Tell us which matter and we’ll build the plan around them.
- Length of the finished piece
- Crew size
- Number of locations
- On-camera talent
- Drone
- Turnaround
- Number of versions and formats
Ways to work with us
Single project
One film, one campaign spot, one listing. A defined deliverable with a start and a finish.
Campaign
A set of pieces built from one or two shoot days: the film, the cutdowns, the stills, the social versions.
Monthly content partnership
A recurring shoot day and a steady flow of captioned content, the way we work with 1-800-NO-FAULT.
Tell us about your project and we’ll put together a plan
One call, one plan, one crew.
